Last updated:
Roman Tarasov
MegaFair

Interactive Live Games MegaFair is a live casino format with extended player involvement in gameplay.

The player influences the round scenario, selects actions, and gains a personalized gaming experience.


Key characteristics

ParameterPlatform Value
Real-time player decisionsActive player involvement
Branching game scenariosNon-linear gameplay
HD live streamingPremium broadcast quality
Multi-user interactionMass participation
Extended session timeIncreased game duration

Financial model

LTV growth

Increase product time

Increase ARPU

Re-entry growth

Monetization through engagement


What it gives the operator

Unique Showcase Format

Strong difference from competitors

Increase retention

High-value audience growth

Flexibility of marketing scenarios


What it gives the platform

Integration with live streaming stack

Control the logic of interactive scripts

Unified system of user actions

Personalization tool

Scalability across markets


Where it works best

Tier-1 markets

Mobile-first projects

Crypto Casino

Gamification-oriented brands

New live formats


Integration

Live streaming platform

CRM system

Bonus engine

Tournament engine

Analytics platform


Role in product strategy

Interactive Live Games MegaFair is a tool for increasing engagement, increasing session time and creating a unique user experience in the live segment.