Post-backs, SubID, trackers (Indoleads, Affise)

Post-backs, SubID and trackers: accurate partner traffic analytics

In affiliate marketing, every click counts. In order for partners to track the effectiveness of their campaigns, adjust their strategy and receive accurate payments, deep integration with trackers and analytics systems is required. Our platform supports post-backs, SubID labeling and full compatibility with Indoleads, Affise, Keitaro, Binom, Voluum and others.

What is SubID

SubID is an additional parameter passed in the partner link. It allows:

• Determine the source of traffic (channel, creative, bundle)
• Track performance up to a specific announcement
• Segment reports by geo, device, time, etc.
• Link a user to a specific partner campaign

Example:

• `https://site. com/?ref=partner123&subid=facebook_ad_001`

Post-backs and events

The system allows you to configure server-based postback requests that are sent when certain events occur:

Event	Description
Registration	New user has completed registration
First deposit	Player made FTD (first time deposit)
Bet	First/Any Type of Player Bet
Withdrawal	Player ordered withdrawal
RevShare accrual	Partner payment generated

Format:

• `GET/POST → https://your-tracker. com/postback? subid={subid}&event=ftd&sum=100`

Supported trackers

Our platform integrates with:

• Affise is a powerful SaaS tracker for networks
• Indoleads - offer aggregator and tracking system
• Keitaro - self-hosted tracker with flexible logic settings
• Voluum, Binom, RedTrack and more

Partner Dashboard and Dimension

Display SubID in statistics
History of all postbacks sent and their status (successful/error)
Visual Breakdown by Traffic Source
Export to CSV or API
Resend and Spoof Protection

Partner Benefits

Accurate and transparent statistics for each bundle
Ability to automate traffic optimization
Transparency of conversions and events by player
Integration into the familiar partner ecosystem
Support for all relevant partner models (CPA, RevShare, Hybrid)

Post-backs and SubID are the de facto standard in affiliate marketing. And precise integration with Indoleads, Affise and other trackers makes partner work not just possible, but profitable and scalable. We provide transparency, accuracy and interoperability - everything you need to grow successfully.