In a highly competitive and oversaturated market, timely communication and retention are key to success. It is important for the player not to forget about the event, not to miss the freebet and get a signal in time to bet. That is why an effective platform uses an omnichannel strategy: Telegram bots, push notifications and email mailings as tools for personal marketing and reactivation.
Telegram bot: fast engagement channel
| Opportunities | Description |
|---|---|
| Registration and authorization | Sign in without password by code/token |
| Betting via bot | Choosing an event, coefficient, amount - right in the chat |
| Notices | On the calculation of the bet, bonuses, live status of matches |
| Statistics and betting history | Quick access to your profile |
| Feedback | Integration with support or AI assistant |
- Not blocked by browser
- Maximum open-rate
- Works even with a weak Internet
- Ideal for mobile-oriented markets
Push Notifications - Instant Contact
Reactivation of users after leaving- Notification of bonuses, freebets, cashback
- Reminders of the start of matches and live events
- Personal sets of bets and forecasts
- Web push (via browser)
- App push (via mobile app or PWA)
- Trigger push scenarios (bid not completed, bonus not activated)
Emails: personal content
Welcome chains after registration- Activity-based recommendations (favorite teams, marketplaces)
- Financial notifications (deposit, withdrawal, transaction)
- Selection of the best events for the week
- Promo for holidays, tournaments and promotions
- С ESP (SendGrid, Mailchimp, Unisender и др.)
- Via CRM/Segmented Marketing Platform
- Support for A/B tests and UTM tracking
Dashboard and Analytics
Setting up triggers and automatic scripts- Open-rate, CTR, conversions, unsubscriptions
- Integration with the bonus system (autofribet when clicked)
- Access rights differentiation (marketing/support/analytics)
- History of interactions per player
Platform Benefits
Deduction without advertising costs- Personalization = higher engagement
- Increase LTV and bet per user
- Flexibility: different channels - for different audiences
- Ability to automate welcome scripts, reactivations, bonus funnels
Telegram bots, push and email are the three pillars of modern retention in betting. They allow you to be close to the player, remind, prompt, motivate and turn every communication into a bet. A platform that knows how to do this wins not only by odds.
Popular Topics
Main Topics
Contact Us
Fill out the form below and we’ll get back to you soon.