Bonuses and marketing

Bonuses and marketing

Modern gaming platforms require not only accurate financial logic, but a flexible marketing system capable of retaining players, returning inactive ones and motivating VIP audiences. We implement modular bonuses and marketing in the back office, where you can customize and launch any promotions - from freespins and cashbacks to personal offers and multi-stage loyalty programs.

What the module supports

Bonus Type	Description
Frispins	Free spins for specific games or providers
Deposit bonuses	Classic 100%, 200%, etc. for replenishment + wagering conditions
Cashback	Return part of lost (or all bets) - daily, weekly
Promo codes	Generate and distribute codes with bonuses for manual activation
Personal offers	For VIP, by activity, geo, traffic source
Bonus missions	Wagering conditions, multi-stage tasks, automatic accrual

Management and Analytics

Set up target audiences (by tag, behavior, status)
Run on schedule, on trigger, or manually
Activation, Wagering, Retention, ROI Statistics
Integration with gaming events and balance
Notifications via email, Telegram, push, personal account

Advantages

Increase LTV and retain active players
Return inactive and reactivate through promo
Flexibility for any scenario: welcome, holidays, VIP awards
Convenience for marketers that does not require developer intervention
Transparent effectiveness of each campaign

Where especially important

Casino and platforms with game mechanics
Bookmakers with bonuses and freebets
P2E and gamified apps
Loyalty programs and customer clubs

Bonuses are not just gifts, they are a growth tool. We will create a system where each share will work accurately, timely and bring results - with full control and transparent analytics.