Last updated:
Igor Grigoriev
Aviatrix

Free Bets Feature is a marketing mechanic that allows the player to place bets without using their own balance.

The tool is used to attract new users, retain and increase activity.


Key characteristics

ParameterPlatform Value
Free bet issuanceFree bets accrual
Wagering rulesSetting up wagering conditions
Auto activationAutomatic application
Multi-campaign supportUse in different promotions
Real-time trackingRate usage control

Use cases

Welcome-bonuses

Player reactivation

Tournaments

Cashback-campaigns

VIP-awards


What it gives the player

Playing without the risk of your own funds

Ability to test strategy

Additional gaming sessions

Quick Game Entry


What it gives the operator

Increase in deposit conversion

Increase in DAU

Retention boost

Bonus Expense Control

Stimulating high-frequency games


Behavioral model

Quick return to play

Serial Short Sessions

Increase tournament engagement

Transition to real-world gaming


Integration

Bonus Engine

Tournaments

Loyalty & Gamification

CRM segmentation

Jackpot events


Where it works best

Mobile-first markets

Crypto-casino

New projects

High-frequency products

Tier-2 / Tier-3 GEO


Free Bets Feature is one of the key traffic activation tools that increases the number of bets and speeds up the player's return to the game cycle.